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Adam Arvidsson

Adam Arvidsson
Adam Arvidsson
Lektor
Ph.D
Send besked
Tlf. 00447503506130 / 26174875
Karma: 78 (?)
Oprettet på K Forum: tirsdag 12. december 2006
I teach sociology at the University of Milano, Italy. My last book dealt with the brand as a core principle of the information economy. It was called 'Brands. Meaning and Value in Media Culture', and published by Routledge in 2006. Now I work on the role of cooperation and values in informational capitalism (what I call the 'ethical economy'), and un creativity urban space. I'm active in Actics- a company that develops Web 2.0 based tools for managing ethics, and in teh Kesera think tank. A new book, The Ethical Economy is on its way: you can find a teaser here: http://www.p2pfoundation.net/Crisis_of_Value_and_the_Ethical_Economy

Interesser

branding, image, spindoktor, internet, samfundsdebat, spin, innovation, krisekommunikation, design, kommunikationsstrategi, etik, identity, mediesociologi, mediehistorie, informationsarkitektur, intranet, medieteori, politisk marketing, corporate social responsibility (csr), reputation management, stakeholder relations, corporate branding, change management, kulturel debat, corporate identity, effektmålinger, issues management, nation branding, investor relations (ir), markedsundersøgelser, product branding
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